Layer-1 blockchain Sui is broadening its real-world use cases in Asia through two significant partnerships, even as its native token, SUI, faces a testing moment in the markets. New collaborations with health and wellness platform CUDIS and South Korea’s T’order underscore Sui’s growing relevance in practical blockchain adoption. Meanwhile, traders are eyeing whether the recent 17% decline in SUI’s price could set the stage for a rebound.

CUDIS Brings Health & Wellness to Sui

The global digital healthcare industry is on track to expand from $309.9 billion in 2023 to $509 billion by 2027, but long-standing hurdles such as data ownership, interoperability and centralised control remain.

CUDIS aims to tackle these issues with a platform that integrates wearable devices, AI-driven health analytics and blockchain data management. Its flagship device, an AI “smart ring,” tracks daily behaviours like exercise and sleep, rewarding users with cryptocurrency for healthy actions.

Initially built on the Solana blockchain, CUDIS has now chosen to expand to Sui. The decision reflects confidence in the Sui Stack, a unified architecture that covers execution, consensus, storage, networking, developer tools, user experience and Maximal Extractable Value (MEV) management. According to CUDIS, Sui’s applications, such as Walrus and Seal, will be critical in handling the privacy-sensitive personal health data generated by its wearable technology.

By moving to Sui, CUDIS hopes to push for broader adoption of its platform and accelerate its mission of linking health improvements with direct financial rewards.

T’order Taps Sui for Stablecoin Payments

Alongside the healthcare expansion, Sui announced a partnership with T’order, a South Korean company that offers table-ordering solutions for the dining industry. The collaboration centres on building a stablecoin-based payment infrastructure supported by the Sui blockchain.

T’order will integrate Walrus, a decentralised data solution, to manage transactions and customer membership information. The system is also expected to incorporate a Korean Won-backed stablecoin that is set to launch on the Sui network.

Christian Thompson, Managing Director of the Sui Foundation, highlighted the potential of this integration:

“As stablecoin and cryptocurrency payments rapidly become mainstream, we are at the forefront of this trend. We are delighted to have innovative partner T’order in this position.”

With South Korea’s dining industry valued at around $140 billion, the move could significantly enhance consumer experiences and broaden stablecoin adoption in everyday commerce.

Market Pressure: SUI at Critical Support

While Sui’s ecosystem expands, its token has endured a turbulent stretch. Over the past week, SUI’s price has fallen 17%, dropping from highs above $5 earlier in the year to test a crucial support at $3.20.

The decline has been shaped by profit-taking and bearish sentiment, leaving SUI trapped within a descending channel on the daily chart. However, the $3.20 level is emerging as a double-bottom support zone, which could provide the springboard for recovery if bulls step back in.

Failure to hold this level, however, risks opening the door to deeper declines, potentially toward long-term moving averages.

Signs of a Potential Rebound

Technical signals are offering cautious optimism. On the 4-hour chart, the Relative Strength Index (RSI) has slipped below 30, placing SUI in oversold territory, a condition that often precedes short-term rebounds.

If the token climbs above immediate resistance at $3.44, the next target sits near $3.83, aligning with the 0.618 Fibonacci retracement level. A sustained breakout could propel prices toward $4.05 and eventually $4.45 if momentum accelerates.

Conversely, if selling pressure persists, weak hands could be flushed out, forcing the market to test deeper support zones before any sustained recovery can begin.

Outlook: Adoption Meets Market Reality

The twin announcements from CUDIS and T’order highlight Sui’s ability to attract real-world applications across industries as diverse as healthcare and dining. By leveraging Sui’s modular architecture and secure data solutions, both projects aim to address pressing consumer needs from private health data ownership to seamless payment experiences.

At the same time, SUI’s market performance illustrates the volatility inherent in crypto assets. While adoption news provides strong fundamentals, traders remain focused on whether the current support can hold and spark a trend reversal in October. Historically, the month has been favourable for crypto rallies and with potential macroeconomic catalysts such as rate cuts on the horizon, SUI could find fresh momentum.

For now, Sui stands at an important crossroads: building utility and partnerships in the real world while navigating the market cycles that shape its token price.