Michael Saylor led Strategy has added another $90 million worth of Bitcoin, even as the cryptocurrency continued to trade below the company’s average purchase price. The latest acquisition highlights Strategy’s ongoing commitment to Bitcoin, while also reviving debate over its timing and cost strategy during market pullbacks.
$90 Million Bitcoin Purchase Confirmed
According to a US Securities and Exchange Commission filing disclosed on Monday, Strategy acquired 1,142 Bitcoin last week for approximately $90 million. The purchase was executed at an average price of $78,815 per Bitcoin.
This buying activity came during a volatile period for the crypto market. Bitcoin spent much of the week trading below the acquisition price and briefly fell as low as $60,000 on Coinbase last Thursday. Despite these lower levels, Strategy completed its purchases closer to $79,000 per coin.
Total Holdings Rise to Over 714,000 BTC
With the latest acquisition, Strategy’s total Bitcoin holdings have climbed to 714,644 BTC. The company has spent an estimated $54.35 billion accumulating Bitcoin over time, resulting in an average purchase price of roughly $76,056 per coin.
Notably, this latest buy did not lower the company’s overall cost basis. Instead, it marginally raised the average, as the purchase price remained above Strategy’s existing average acquisition cost.
Buying Above the Dip Raises Questions
Bitcoin prices have remained under pressure in recent days. After falling below $78,000 last Tuesday, the asset has struggled to recover, failing to move past the $72,000 level for most of the week, based on Coinbase data.
This makes the timing of Strategy’s purchase notable. By buying near $79,000, the firm effectively missed the deeper part of the dip, prompting discussion among traders and analysts about whether Strategy is deliberately avoiding purchases below its cost basis for optical or strategic reasons.
The acquisition marks the second time this cycle that Strategy has bought Bitcoin while prices were below its average purchase price. In both cases, the company refrained from aggressively averaging down.
Echoes of the 2022 Bitcoin Downturn
Strategy faced a comparable situation during the 2022 bear market. At that time, Bitcoin fell below $30,000 while the company’s average purchase price stood at around $30,600. Rather than halting its strategy entirely, Strategy slowed the pace of accumulation and shifted to smaller, more measured buys.
That historical context has resurfaced in current market discussions. Some investors believe Strategy may be prioritizing long term signaling and balance sheet optics over short term cost optimization.
In the days leading up to the announcement, speculation circulated on social media that Strategy might wait for higher prices before confirming another purchase. One widely shared post on X joked that Saylor would announce a buy at an even higher level, poking fun at the firm’s apparent tendency to buy strength rather than weakness.
Strategy Stock Reacts to Market Volatility
Strategy’s stock has closely followed Bitcoin’s recent price swings. Shares of MSTR dropped to around $107 last Thursday amid the broader crypto selloff, according to TradingView data.
As crypto markets showed signs of recovery toward the end of the week, the stock rebounded sharply. On Friday, MSTR surged by about 26 percent, closing near $135. The move reflected renewed optimism among investors, even as Bitcoin itself remained below key resistance levels.
For now, Strategy continues to stand by its long term Bitcoin accumulation approach, reinforcing Michael Saylor’s long held belief in Bitcoin as a core treasury asset, regardless of short term market turbulence.
