Japanese investment firm Metaplanet has reinforced its position as the world’s top non-US corporate Bitcoin holder following a fresh purchase of 780 BTC. This latest acquisition brings its total holdings to 17,132 Bitcoin, valued at over $2 billion at current market prices.

Another Strategic Bitcoin Acquisition

The company announced the acquisition on Monday, stating that the new batch of 780 BTC was purchased at an average price of 17,520,454 Japanese yen per coin, equivalent to around $118,145. The total cost of the latest purchase is approximately $92 million. With this addition, Metaplanet has now spent roughly $1.7 billion on Bitcoin, at an average price of $99,640 per BTC.

As of writing, Bitcoin is trading at $118,171, slightly above Metaplanet’s latest buy-in rate, representing a 0.75 percent gain over the past 24 hours, according to data from Nansen.

Leading the Way in Asia

Metaplanet is the only non-US company among the top 10 corporate Bitcoin holders globally. It is now the seventh-largest Bitcoin treasury in the world. The firm ranks just below Trump Media and Technology Group, which holds 18,430 BTC, and above Galaxy Digital Holdings, owned by Michael Novogratz, with 12,830 BTC.

Top 10 corporate Bitcoin treasuries. Source: BitcoinTreasuries.NET
Top 10 corporate Bitcoin treasuries. Source: BitcoinTreasuries.NET

The undisputed leader remains Strategy, formerly known as MicroStrategy, which holds a massive 607,770 BTC, worth more than $72 billion. Nevertheless, Metaplanet’s consistent purchases and growing treasury reflect a deliberate effort to offer Bitcoin exposure with a localised approach suited to Japanese markets.

A Japan-Native Bitcoin Strategy

Simon Gerovich, president and CEO of Metaplanet, explained in a recent interview with Forbes Japan that the company is not merely following the playbook of US-based firms like Strategy. Instead, Metaplanet is creating a Japan-centric model that takes into account local regulations, taxation systems and capital market dynamics.

Gerovich noted that the company’s approach is tailored to comply with the rules of Japan’s tax-free savings accounts, giving investors regulated exposure to Bitcoin. He also shared that the success the company has seen in the past year was beyond expectations.

Rising Stock Performance

Metaplanet’s Bitcoin-focused investment strategy has had a striking impact on its share price. Over the past year, the company’s stock has surged by 517 percent, with a 246 percent gain since the start of the year. As of Monday, shares were trading at $8.36, marking a 5 percent increase on the day, according to Google Finance.

Metaplanet one-year price chart. Source: Google Finance
Metaplanet one-year price chart. Source: Google Finance

Gerovich reflected on this rapid ascent, stating that Metaplanet has now become Japan’s top-performing stock over the past year, achieving record trading volume and a market capitalisation of ¥1 trillion.

Plans for Bitcoin-Backed Growth

Looking ahead, Metaplanet appears poised to use its substantial Bitcoin reserves for expansion. Reports suggest the company is considering using these holdings to acquire profitable businesses in Japan, potentially including a digital bank. Such a move would represent a bold use of cryptocurrency assets as a financial lever for growth and diversification in traditional markets.

With its latest purchase, Metaplanet has not only strengthened its Bitcoin position but also underlined its commitment to reshaping financial strategies in Japan through a crypto-focused lens.

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